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Ulsted & Nicolaisen.

Ulsted & Nicolaisen

I-Wood Denmark® UniPanels and acoustic panels highlight fine craftsmanship

Goldsmith and watchmaker Ulsted & Nicolaisen have achieved a cohesive and stylish interior in their new shared shop with the latest UniPanels and 4-lamella from I-Wood Denmark®. Here, both functionality and aesthetics come together beautifully.

When Ulsted & Nicolaisen decided to merge two stores, they focused on openness, quality craftsmanship, and natural warmth. The new store on the pedestrian street in Holstebro is a perfect example of how Nordic design can unite the aesthetics of nature with the functionality of a business.

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"We wanted to create an open workshop where both the goldsmith and the watchmaker can sit and work while still having an overview of the store. It creates a special atmosphere when customers can see the craftsmanship – it brings life to the space and creates a strong connection between us and our customers."
- Alexander Nicolaisen, Owner Ulsted & Nicolaisen

Facts

Core

Light MDF

Veneer

A-veneer

Color

Clear oil

Felt color

Brown felt

Certification

EPD- and FSC

Fire approval

D-s2,d2

"The craftsmanship and details from I-Wood Denmark® fit perfectly with us. As goldsmiths and watchmakers, we know that it's the small details that make a big difference, and we're pleased that we have been able to integrate it so seamlessly into our decor."
- Alexander Nicolaisen, Owner Ulsted & Nicolaisen

I-Wood Denmark® puts craftsmanship at the center for goldsmith and watchmaker

For the team, it was crucial to create an atmosphere that feels both cozy and warm, where the craftsmanship is visible to everyone who steps into the store.

With UniPanels and 4-slat acoustic panels, Scandinavian minimalism is combined with the warmth of nature, transforming the store into a place where customers not only shop but also find peace and inspiration.

 

"We are really happy that we chose both UniPanels and 4-slat acoustic panels. The larger wood surfaces add just the right amount of natural warmth to the space, exactly as we had hoped. The subtle tone-on-tone effect provided by the brown felt creates a calm atmosphere, making our jewelry and watches stand out even more beautifully. For us, it's about giving the space a sense of tranquility, allowing the details to shine."
- Alexander Nicolaisen, Owner Ulsted & Nicolaisen

 

 

Visual calm with tone-on-tone, UniPanels, and 4-slat acoustic panels

The UniPanels and 4-slat acoustic panels are not only installed around the workshop; they are also featured on display cases and planters.

To achieve a serene and subdued look, Ulsted & Nicolaisen chose brown felt for the acoustic panels.

The combination of natural wood elements finished with clear oil on A-veneer and the brown felt creates a visual calm that perfectly complements the store’s products.

 

Learn more about tone-on-tone

Developed for the ears.
Designed for the eyes.

Sublime artisanship.
Easy installation.

Sustainable
and recyclable.

Made in Denmark.
Developed in Denmark.